Haleh-Portfolio
ZenTasks | Product Design
A Creative Task Management Platform for Artists
Organize ideas without breaking creative flow. Capture thoughts, sketches, and inspiration in a calm, flexible workspace designed for artists.
Project Summary

Artists and creative professionals often struggle with standard productivity apps. Most are rigid, text-heavy, and fixated on deadlines, which can drain inspiration instead of sparking it. ZenTasks approaches things differently, offering a visually-driven task management platform designed for creative minds. Users can capture ideas in any form, including sketches, voice notes, files, or drawings, while enjoying a calm, focused space that encourages creativity rather than pressure.

Role & Responsibilities
Product Designer (Visual and UI Lead)

Contributed as a product designer with a focus on visual and interface design, while collaborating with the team on UX research and early-stage planning:

  • UX research collaboration, including user interviews and persona development
  • Full ownership of UI design, including screens, custom icons, and the visual system
  • High-fidelity prototyping and component library development in Figma
Challenge

Artists need structure without pressure. The goal was to create a tool that feels like a creative sanctuary rather than a traditional productivity app.

Solutions
  • Quick Capture: Simple tools for saving sketches, voice notes, and images
  • Visual Hierarchy: A minimal interface that keeps creative content in focus
  • Flexible Flow: No mandatory deadlines, supporting a natural creative rhythm
User Persona

This persona informed key product design decisions, shaping how the experience was structured and how the interface communicates visually.

Arden-Portfolio
Ideation

Flexible Flow: No mandatory deadlines, supporting a natural creative rhythm

Wireframing

Low-fidelity wireframes were developed to ensure ideas could be saved in two or three taps. Speed and clarity guided all structural decisions.

Visual Design

A visual system centered on cognitive calm was developed using muted colors and clean typography. A scalable design system was built in Figma to ensure consistency across the platform.

Outcome

ZenTasks balances freedom and structure, helping artists organize ideas while protecting their creative focus.